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Mad man Roger Sterling and woman Peggy Olsen could be pleased with the advertising and marketing ingenuity behind Vega Sports’ trifecta of workout products: Prepare, Sustain and Recover. What are they? They are useful drinks bought as powders (to be blended with water) that function before, throughout and after exercise sustenance and help. The former product "Prepare" is the type of genius advertising and marketing only a creative director like Peggy Olsen-assigned by Sterling, in fact-may invent. Vega claims this product will make you extra energized, centered, and able to take on your work out-versus going at it as your uncooked, regular self. Vega, and lots of firms prefer it, has created a necessity in the fitness world the place there wasn’t one before: convincing yuppie hipsters and the like they want power elixirs to gas-up their physical exercise. But for nourished adults who exercise usually and aren't coaching for an Ironman Triathlon, the physique doesn’t want an outside fuel supply, be it a Fitmiss Ignite, a Rockstar Energy Drink, a quick Twitch or any of the many different pre-workout drinks.
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